A little bit of Info about my credentials- Owner of Armani Entertainment since 2018 – Operating as a Dj and Photo Booth Company located in Warrington, PA- Primary Job however has been in online marketing since 1998- Currently the President of an Advertising Agency specializing in Google Advertising Art is also the Marketing Director for Max Design and also Capturebook App.  Both will be at PBX and MEX this year.

In today’s episode, Art shares his career journey in marketing and the strategies he has been using to optimise his website to rank number one on google. As a key speaker at the PBX seminar, he will also provide highlights of the topic he will be handling in the seminar: The three things you can do to improve your user experience and help your website rank better without hiring an agency. 

Listen to his insightful tips!

Tune in!

Conversation Highlights;

[00:58] About the upcoming PBX conference 

[01:59] The importance of the PBX and seminar like this 

[05:01] Art background in marketing and what he wants you to take from the seminar

[08:03] The right timing to hire an agency to optimise your website

[08:45] The three things you can do to rank your website 

[08:47] How to optimise your homepage title tags to rank 

[15:03] Using google trends for keyword research

[17:54] A highlight of what Art will speak about on Blogging and YouTube content 

[21:02] How to send local signals to the search engine 

[27:57] Episode wrap up and calls to action

Notable Quotes 

• [06:50] Agencies are not bad, but there are a lot of low hanging fruits which you’re going to pay for that you can do yourself  
• [08:47] The title tag of your website is the most important thing to tackle first in SEO
• [09:06] Think of your website as a book, so if anyone is looking for any type of subject, the first thing to look at will be the title  
• [12:29] The first thing that Google looks at is your title tag 
• [16:06] You have to put town identifiers; people are looking for local photo booths near them 
• [17:06] It takes time, do one thing at a time, and over time, you will have a good website that is ranking   
• [21:17] There is a psychological thing behind money; people always want to know what it cost 

Let’s Connect!

• link to your website: https://www.armanidjs.com/
• social media links
  • Facebook: https://www.facebook.com/armanidjs/
  • Instagram: https://www.instagram.com/dj_art_armani/
• Armani Entertainment
• 2198 Juneberry Ct Warrington PA 18976
• Phone: 215-948-2662
• Email: art@armanidjs.com

Jordan St Jacques|| Founder of Digitera; From a Dj to Promoter and then to Tech Industry

Welcome to today’s episode with Jordan Jacques. Jordan is a keynote Speaker for DJX, PBX, MEX, and more. He is also a Digital Marketer and Software Developer at Digitera, a company he founded in 2013 after people began shifting entertainment from nightclubs where he Djayed to festivals. Jordan is a  Guest Lecturer at Carleton University and a seminar speaker at the Photo Booth Expo and Mobile Entertainment Expo.

In today’s episode, Jordan shares his story from a Dj in schools, nightclubs, and a trusted marketer and promoter. Listen to his inspiring story that will make you refocus your procrastination. He also shares some key lessons to the Dj business, some common errors Djs make in their online branding, and how to fix them. As a key speaker at the PBX seminar, he will give us some clues of his handling topics. Find out more in this episode.

Tune in!

Conversation Highlights;

[00:20] What’s in for you in today’s episode

[00:57] How Jordan started as a Dj and grew in the industry

[08:18] What skyrocketed his Djing business

[09:24] Changing with tides- the fall of mySpace and rise of Facebook

[10:13] From nightclubs to festivals in 2013 and the birth of Digitera

[12:38] Tips on how to grow your company as a Dj

[16:30] Attend seminars such as PBX and MBX to fix these Dj websites’ errors

[17:39] About Jordan’s PBX seminar about tips on ranking in Google

[25:00] Common errors that Djs make in their websites and how to perfect them

[32:50] Anybody who will speak at the show can be trusted

[33:59] The best way to test someone’s capability before hiring them

[35:57] What Jordan will have for you during the Mobile Entertainment Expo

[43:06] Episode wrap up and calls to action

Notable Quotes 

• [07:49] When you are a Dj, you rely on the decisions of many people rather than your own. 
• [11:56] Our journeys are simply responses to the situations in our world 
• [12:38] Your growth as a Dj depends on how you parade yourself online
• [13:46] It is your first impression that determines if a deal will be closed or not 
• [14:13] The biggest viewer of your website is Mr. Google
• [20:35] Anything that Google owns somehow ends up in the calculation of where you rank on google.
• [21:28] Out of all the different aspects of the Google ranking calculation, Google My Business was worth 14% of the overall calculation.
• [26:25] YOAST is the best SEO plugin by far.
• [27:33] A Djs website is their online flyer

Let’s Connect!

Jordan Jacques

• Website: https://digitalmarketingplus.com/
• Instagram: https://www.instagram.com/digitera.agency/
• TikTok: https://www.tiktok.com/@digitera
• LinkedIn: https://www.linkedin.com/in/jordanstjacques/
• YouTube: https://www.youtube.com/c/DigiteraInteractive

Fred Jacob|| Founder of Bridescan; Alabama’s Leading Wedding Resource

Are you engaged, confused, or wedding obsessed? We’re here for you! At Bridescan, you can get all your wedding services on one platform and make your day memorable. Bridescan is a product of The Pink Pride, a platform to connect businesses with wedding couples for the best wedding experience! Fred Jacob created Bridescan to connect attendees with exhibitors at wedding events using their phones. The app Bridescan is now used in 70 wedding shows around the US.

Fred Jacob works full-time in marketing and advertising through the Pink Bride Magazine. He has also created- Scan2Scan – which is used at non-wedding events, like Boat Shows. This app will replace the need for handheld scanners and put the power in the hands of the attendees to decide whom to scan. Once scanned, the info is SWAPPED between the attendee and the exhibitor. The producer of each event gets great LEAD data from the TOTAL scans. In December 2018, he added the ability to process exhibitor booth sales by reducing admin to the show producer.

In today’s episode, Jacob answers all the questions regarding Bridescan and Scan2Scan. We also take you through a step-by-step guide about setting your account as an exhibitor and attendee. Find out more in this episode.

Tune in!

Conversation Highlights;

[01:22] A bit about Fred’s companies; Bridescan and Scan2Scan

[05:45] Why Bridescan is such a masterpiece software to use

[07:14] Difference in creating accounts between an exhibitor and an attendee

[08:58] Step by step on how to set up your exhibitor account on Bridescan App

[13:31] How to embed a YouTube video on your description

[17:46] Editing your profile to look professional

[20:16] Creating the after-show email message

[21:50] What happens when an attendee scans the exhibitors’ QR code

[25:47] How we handle confidentiality at Bridescan

[26:43] For how long can your QR Code last?

[27:59] Exhibitors can also scan other exhibitors

[29:34] How an attendee account works

[30:56] Can you add pictures to your profile description?

[34:35] Episode wrap up and calls to action

Let’s Connect!

Fred Jacob

Websites: https://www.thepinkbride.com/

                  https://www.fredjacob.com/

Facebook: https://web.facebook.com/thepinkbride/

Instagram: https://www.instagram.com/thepinkbride/

Pinterest: https://www.pinterest.com/thepinkbride/

LinkedIn: https://www.linkedin.com/in/fredcjacob/

YouTube: https://www.youtube.com/user/thepinkbridevideos

Fred Jacob, CEO
The Pink Bride, We Say YES to Love!
865.531.3941
865.310.6875

Dr Hugo Drax, President of the American DJ Association joins the podcasts. They talk about the lifestyle of being a professional DJ, practical examples on making a living in this industry and more.

A great DJ will not only read the room based on age, ethnicity, and other determining factors to pick the correct selection of music to fill the dance floor, but they will lead the room pushing the energy of the reception so that everyone in attendance has every opportunity to get up and dance the night away. They will mix the music in such a way that one song flows into another seamlessly. They create an energy in the room that allows everyone to be excited so that even the non-dancers enjoy the evening. This is done by an experienced professional DJ using their years of education and knowledge to create a once in a lifetime experience for a wedding couple who truly wants their guests to have an amazing time at their wedding reception.

Show Notes

Conversation Highlights

[03:23] Ways to set up the right workflow as a DJ

[06:12] How competitors can turn out to be your colleagues with the right mindset

[07:58] Developing relationships with other professionals out of the industry

[08:13] Importance in providing value in networking

[09:13] Methods to network effectively to gain more leads

[10:47] Staying motivated to humble to learn about the trade and achieve success

[11:45] How to avoid pricing yourself out of success

[12:47] Why it is important to impress both the host and the guests of the event

[14:29] Advice for young DJs on making a living in this business

Remarkable Quotes from Dr Hugo Drax

[07:12] As soon as you first break down that humility barrier, now you’re going to be in the position to learn then, because if you’re a disc jockey, you should hopefully have a little bit of an extrovert in your personality.

[08:25] One of the challenges for people making a living is I think sometimes people price point themselves out of success. And what I mean by that is they raised their prices in the hopes of earning a living.

[10:45] Learn the selling process at whatever price points you’re at when you, cause when you learn to sell it well, and then you create raving fans out of the attendees that everybody that’s a guest at the party goes.

[11:23] Making the client satisfied, it’s a perception of, for your business, you want to make everyone satisfied crazy fan, if you make the guests crazy, raving fans and happy and thrilled and excited and with the decor, with the beauty, with the entertainment, everything you do, they’re going to tell the host

[12:16] Notice how to sell, when you’re raising your rates, you’re getting better fees, and then you are making a living. I mean, for an example, what good is it to charge $10,000 for videography, but only be able to sell that twice a year? It’s not a living,

[15:15] If somebody runs into an emergency and they have hired somebody who is unfortunately unqualified and they maybe went based on price and they went into an emergency

Get in Contact with Dr. Hugo Drax

20118 N 67th Ave
Suite 300-605
Glendale, Arizona 85308
(888) 723-5776

This episode of Wedding Talk Radio features Mark Scharenbroich, an award-winning writer, film-maker, and a motivational keynote speaker. He believes that connection is everything and that it fuels one’s passion for success despite the COVID-19 pandemic. He highlights that making connections is essential in the wedding industry, and that he is the man behind Nice Bike

Hall of Fame motivational speaker, Emmy award winner, award winning author, PLUS:  Ordained minister (Online…) with seven weddings under my belt.  6 out of 7 still married Mark Scharenbroich will be joining us next Tuesday at 1:30 pm pst.

Mix thousands and thousands of black leather, bandana-wearing, tattoo
bearing Harley-Davidson riders with a 100th Anniversary and one beige
rental car and the end result will be the perfect metaphor for connecting with others: “Nice Bike.”

Nice Bike acts as a powerful catalyst to help build stronger, more unified
teams. The message inspires audience members to be more engaged and
passionate about connecting with others.

Join Emmy award-winning speaker, Mark Scharenbroich as he takes you for a fun ride on how to be effective at making meaningful connections in both your professional and personal life. His Nice Bike principle is supported by three strong actions: Acknowledge, honor and connect.

Mark has spent his career working in both industry and education
discovering how some of the best organizations and team leaders build a
culture that encourages people to perform at a higher level through greater
engagement.

Part motivational speaker, part thought-provoker and pure comedic
entertainer – Mark Scharenbroich will inspire, teach and engage you with
Nice Bike.

Credentials: Award-Winning Author, Emmy Award® winner for an ABC
TV special, National Speakers Association Hall of Fame Inductee, Golden
Apple and Silver Screen Film award for his movie, The Greatest Days of your Life…(so far), International film festival award winner.
www.NiceBike.com Twitter: NiceBikeMark

Scharenbroich & Associates
2622 West Lake Street
Suite #415
Minneapolis, Minnesota 55416
Phone: (612) 802-4051
Web: Send us a secure email

Show Notes

Conversation Highlights

[01:37] Kyle and Mark talk about the adjustments during the COVID-19 lockdown

[04:45] Mark shares his place as a great wedding site 

[06:12] How do they stay connected this time of the pandemic

[07:44] Mark narrates his best memories with his dad and their trip to the Vietnam war memorial wall.

[14:00] How Nice Bike came about?

[19:05] The importance of connecting families together 

[19:20] How Mark met his wife

[20:00] Dave recalls his experiences with his father and expresses how important connection with people is.

[25:41] Mark and Dave shares a funny wedding experience 

[27:09] Barbara Jordan’s quote:  It’s more important to be interested than interesting.

[33:25] Every wedding is different and unique.

[36:00] Mark mentions that he does use PowerPoint

[41:50] How did Mark start offering welcome drinks during weddings

[42:52] Mark’s plan in going back to California

[48:05] Kyle shares his unique strategy, the Marriage Dance

The Remarkable Quotes from Mark

[04:15] “It’s learning how to deal with the situation…move forward and in the meantime, do something that’s meaningful…”

[04:15] “… We now realize how important these human connections are…”

[14:13] “Nice Bike is a metaphor about how we are with others by acknowledging and honoring and connecting with them.”

[22:09] Confidence without compassion is arrogance and confidence with compassion is a connection.”

The next episode of Wedding Talk Radio features Cedric Crawford, an author, and a  motivational speaker. His inspirational and encouraging words coupled with his lively vibe would make you keep going in this COVID world. He’ll give you a lot of takeaways which can help you reflect on how you live your life.

Join Kyle and the rest in the group as they get motivated by Cedric’s words

Cedric’s mission is to leverage his real-life stories and experiences to show others how to overcome adversity and fear to reach their full potential and become the leader that others want to enthusiastically follow.  His “Successipe to Great Leadership” is a hit with companies and audiences around the world and he’s committed to continuing in his efforts to make “In the Box” thinking about Leadership, Teamwork and Overcoming Adversity taboo and to expose the masses to the amazing possibility that’s already inside of them.  Also, his mission is to Inspire, Motivate, Empower and Educate others and encourage them to live a life pushing and reaching for “GREAT” instead of “Average” and to also pursue creating a life of significance and a legacy worth duplicating.

Cedric’s primary goal is to ultimately let his best message be the one that he delivers with the life that he lives.  “There’s nothing special about me, but there’s plenty special about the ‘Process’ that’s gotten me from ‘A’ to where I want to ‘B’ in life and you can too with the right tools and techniques.” He says.  “Let me show you how...”

• Mr. Make it Great, Inc.
• 9530 Hageman Rd. Ste. 222
• Bakersfield, CA 93312
• Crawford@CedricCrawford.com
• (661) 695-0034

Show Notes

Conversation Highlights

[01:35] Kyle introduces the show to Cedric with some set of expectations for the episode

[03:20] Cedric expresses his desire to inspire, encourage, motivate, and educate people.

[05:10] He mentions the COVID crisis confronting the wedding industry today, and how he wishes to contribute.

[06:25] Cedric’s research reveals that something great is being discovered when under quarantine.

[11:34] How did Cedric grow his audience for the past weeks? The 3Fs: Feed Your Followers Frequently

[13:08] Cedric’s third book is about to be released—52 Ingredients To The Success of P of Great Leadership.

[15:55] Cedric shares his 8Ds formula.

[22:51] The S-formula: Situations that uncover Fear, Faith, Frustration, or Failure

[24:40] Assets without proper mindset will leave you upset.

[25:24] Brenda airs her concern on age discrimination

[31:48] Cedric recalls the story of Antonio, a boy in a group home.

[35:10] How to stay motivated in times of the pandemic?

[37:05] Takeaway: True wealth is attractive. The more people that you can source and serve and create value in the marketplace of this world, the more wealth you attract.

[40:15] Shelly expresses her discomfort in dealing with people who are unmotivated.

[49:10] Takeaway: The profound answers to our profound questions are coming from within.

[49:53] Cedric wants to hug his friends after the quarantine order was lifted.

[56:48] Colleen asks for the next time Cedric will go live streaming.

The Remarkable Quotes from Cedric

[08:10] “Let me tune out so I can tune in to what I can do to equip,  empower, retool myself .”

[10:30] “Look for the things that we can use to redefine what it is that we are or maybe reorganize or reframe certain things so we can make ourselves even better.”

[15:37] “What you’re doing daily will determine who you are?

[11:54] “It’s okay to be selfish for selfless reasons.”

[36:46] “We’re light and our light should be cast on other people.”